Over the last 12 months we all have been enduring the GFC (Global Financial Crisis) and things are still tough with many domainers pointing to a continued drop in earnings across most domain portfolios. One would hope the GFC will come to an end soon!
The GFC has had a major impact on online advertising which in turn has a direct impact on your domain portfolio's earnings. Most industry experts are predicting a return to strong growth rates in the coming years ahead!
One of the major reasons we developed KeyRPM 1.0 was to address the challenge of domain management and more importantly increasing revenue through keyword optimization. This major focus has allowed us to 'weather the storms'. We have seen across our own portfolio and many others not a decrease in RPM but a steady increase over time! You can see an example below which clearly demonstrates the difference a high paying keyword can make when it comes to CPC rates.
The domain relates to learner drivers:
- driving instruction - 81.21 RPM
- learn to drive - 35.89 RPM
- driving license - 28.01 RPM
- vic roads - 24.59 RPM
As you can see the RPM scores vary so the keyword loaded the most (43.24%) is keyword number 1 for obvious reasons. Just stop and imagine if you could give your domain portfolio access to this platform? What would the end result be? To put it simply, we have had this impression over many years now that our domains are being fully optimized by the parking companies (some do offer limited domain optimization) however experience has shown us that this is not always the case.
In the pursuit of higher revenue earnings we have given free access to our KeyRPM 1.0 Standard Account to anyone, no matter how small or large your domain portfolio is, you too can gain access to our keyword optimization and domain management platform! The simple fact is there will always be domains in your portfolio that could perform much better and identifying these domains is complicated BUT not anymore! Sign up for your free account today!